Speakers representing top companies

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Bringing digital transformation into an industry context

REWIREcable 2025 created a focused environment for discussing digital transformation through the realities of wire and cable manufacturing.

Speakers explored how organizations can connect production environments, use industrial data more effectively, modernize business systems, improve planning and quality, introduce AI responsibly, and build stronger digital foundations.

The emphasis remained on practical industry applications, implementation experiences, and the business value behind technology investments.

Hear it from the attendees

Here are some insights from the attendees about RewireCable 2024

Speakers representing manufacturing and technology organizations

The 2025 program included perspectives from:

Summit sessions

Empowering Smart Manufacturing: GenAI & IoT for Next-Gen Machine Intelligence

The session explored how GenAI and IoT were transforming machinery and production environments. It discussed opportunities to improve production efficiency, predictive maintenance, and operational decision-making. The presentation also showed how connected machine data could support smarter manufacturing processes.

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Andrés Cartagena

Head of MFL X & Servitization
— MFL Group

Summit sessions

The Road to Autonomous ERP with Agentic AI

The session examined how agentic AI could change the way ERP systems operated. It discussed the potential for intelligent agents to automate activities, support users, and improve business decisions. The presentation offered a forward-looking view of increasingly autonomous enterprise systems.

Middle-aged man with blue eyes wearing a black collared shirt and backpack.

Harold Swaanen

Solution Architect
— Microsoft

Summit sessions

AI-Based Digital Manufacturing: The Key to Unlocking Digital Product Passports

The session discussed how AI-based digital manufacturing could support the creation of digital product passports. It highlighted the importance of capturing reliable production and product data throughout the manufacturing process. The presentation also examined how connected information could strengthen traceability and regulatory compliance.

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Dr. Florian Himmler

Head of Presales & Consulting
— Evosoft GmbH

Summit sessions

PLM for Cable Manufacturing: Beyond the Software Label

The session clarified what Product Lifecycle Management meant beyond simply implementing a software solution. It explored how PLM strategies could be adapted to the specific processes and product complexities of cable manufacturing. The discussion emphasized connecting product information, engineering activities, and lifecycle decisions more effectively.

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Torben-H. Wölke

Senior PLM Consultant
— Prostep

Summit sessions

Digital in Commerce for Wire and Cable : Value Driver & Competitive Advantage

The session explored how digital commerce could create value and strengthen competitiveness in the wire & cable industry. It discussed the role of customer portals, e-commerce platforms, and AI-powered CRM systems. The presentation showed how digital channels could improve customer interactions and support new commercial opportunities.

Dominik Endler

Dominik Endler

Founder & CEO
— Endler Partners

Summit sessions

Rewiring the Future: AI’s Role in Transforming Cable Industries

The session examined how AI could be applied across critical cable manufacturing and distribution processes. It discussed opportunities to automate manual activities, improve access to information, and accelerate decision-making. The presentation also highlighted practical areas where AI could support greater operational efficiency.

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Sathish Balakrishnan

Director of Consulting Operations
— InnoVites

Summit sessions

Accelerating Digital Transformation: The Hexatronic–InnoVites Story

The session presented Hexatronic’s experience of progressing its digital transformation journey. It discussed the business requirements, implementation considerations, and collaboration involved in the initiative. The case study provided practical insights into managing transformation within a growing cable organization.

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Anna Bailey

Sourcing and Supply Director
— Hexatronic Group

Summit sessions

The Industrial Transition Towards Data-Centric Manufacturing

The session explored the shift from conventional factory environments towards data-centric manufacturing. It discussed how production data could enable automation, analytics, and AI-supported decision-making. The presentation highlighted the foundations required to develop increasingly intelligent factory operations.

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Jussi Hanhirova

Data Scientist
— Maillefer

Summit sessions

From Chaos to Control: Enhancing Production Efficiency with Cable Drum Tracking

The session demonstrated how accurate cable drum tracking could improve visibility across daily operations. It discussed how tracking technology could reduce search time, prevent operational delays, and support better asset utilization. The presentation also showed how real-time location information could contribute to leaner manufacturing processes.

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José Francisco Valente

CEO & Co-founder
— Azitek

Summit sessions

GenAI Meets Low-Code: A Real-World Look at What’s Working—and What’s Not

The session provided a practical assessment of how GenAI was being used within low-code development. It examined both successful applications and areas where the technology still faced limitations. Real-world examples illustrated how organizations could approach AI-enabled development with realistic expectations.

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Menno Odjik

Field CTO
— Mendix

Summit sessions

cableCORE MES: A Modular Approach to Future-Proofing Cable Manufacturing

The session explored how a modular MES approach could help cable manufacturers improve operations progressively. It discussed the use of low-code technology to introduce focused improvements without requiring a large upfront transformation. The presentation highlighted how manufacturers could reduce implementation risk while building a foundation for future growth.

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Frederik Becker

Director of Sales & Marketing
— InnoVites

Summit sessions

How Digitalization Succeeds: Global Scheduling Solution for Huber+Suhner

The session presented a global scheduling solution implemented for Huber+Suhner. It discussed how production planning, workforce management, and shop-floor execution were brought together within a more connected system. The case study highlighted the importance of integration and coordinated planning in successful digitalization initiatives.

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Christoph Mrkvicka

CTO
— MCP

Summit sessions

CIQ: Bridging the Missing Link Between Shopfloor, ERP & MES with Quality Data Management

The session explored how quality data could connect shop-floor processes with ERP and MES systems. It discussed the capture and traceability of production values from raw materials through to the finished product. The presentation showed how centralized quality information could improve control, compliance, and decision-making.

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Manuel Felder

Business Development Manager
— AESA Cortaillod

Summit sessions

Building Your Digital Foundation: Tailored for Wire & Cable

The session discussed the essential elements required to establish a strong digital foundation for wire & cable operations. It highlighted the need to connect systems, standardize information, and account for industry-specific manufacturing processes. The presentation provided practical guidance for building a scalable digital backbone that could support future transformation initiatives.

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Rahul

Director of Development Operations
— InnoVites

Topics that shaped the program

We're calling on the visionaries, the implementers, the tech-savvy, and the curious:

AI and GenAI in Manufacturing

Sessions explored how AI is influencing machine intelligence, enterprise systems, software development, quoting, production, and operational decision-making.

Data-Centric Production

Speakers examined how industrial data can support process optimization, quality improvement, automation, predictive capabilities, and smarter manufacturing decisions.

Connected Manufacturing Systems

The program covered MES, ERP, PLM, quality systems, industrial equipment, and the need for information to move more effectively across operational environments.

Planning, Quality and Traceability

Discussions addressed production scheduling, shop-floor quality data, drum visibility, traceability, and the integration of operational and enterprise information.

Digital Transformation in Practice

Manufacturers and specialists shared transformation journeys, implementation challenges, organizational lessons, and real examples of digital adoption.

Digital Customer and Business Processes

The event also examined digital commerce, connected customer experiences, enterprise platforms, and the changing expectations of B2B buyers.

Hear from the 2025 speakers

REWIREcable 2025 featured speakers with experience across manufacturing, industrial technology, enterprise systems, automation, data, AI, quality, and digital transformation.

Their sessions explored subjects ranging from GenAI and connected machines to PLM, MES, quality data, production scheduling, digital commerce, drum tracking, digital product passports, and enterprise transformation.

THE CONVERSATION CONTINUES

REWIREcable Forum comes to Atlanta in 2027

The next edition of REWIREcable will take place as a dedicated digital- and technology-focused educational forum at Interwire 2027. Join wire and cable professionals in Atlanta for a focused day of practical insights, industry perspectives, and conversations about the future of digitally connected manufacturing.

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